WAPA America, the cable network arm of the No 1 broadcast network in Puerto Rico – WAPA Television – and Cinelatino, the leading Spanish-language movie network in the US, have unveiled new programming.
cinelatinoBoth WAPA America and Cinelatino are owned and operated by Hemisphere Media, the only publicly traded pure-play US media company targeting the Spanish-language television and cable networks business in the US. Cinelatino has announced an agreement to produce four exclusive, original multiscreen movies with Argos.
Argos is the creator of the international novela phenomenon, El Senor de los Cielos, as well as many telenovelas and movies.
“Argos is the hottest company in Spanish-language creative right now and they consistently deliver high-quality, highly-rated programmes,” said James M. McNamara, vice chairman of Hemisphere. “We are thrilled to once again partner with them and we look forward to the opportunity to integrate our clients, from script development and product placement to organic integrations in exclusive digital extensions of the films.”
Cinelatino also announced two major projects centred around the ‘narco’ culture. Cinelatino will be premiering a narco-romantic comedy, Cuernito Armani (Cuernito Armani: Bullets, Lies and Love), inspired by the narco-corrido narrative song by popular Mexican banda singer El Komander.
Cinelatino also has plans to co-produce a five-part series based on the life of El Cholo, the right-hand man to the world’s most notorious drug lord, El Chapo. Known as the key hitman for the most powerful drug cartel in the hemisphere, El Cholo escaped from prison multiple times and was a fugitive until he was captured alongside El Chapo in January of this year.
Known for having the largest library of the most successful contemporary Latin films, Cinelatino also announced the exclusive US television premiere of the musical hit ¿Que Le Dijiste a Dios? (What Did You Say to God?), featuring the greatest hits of international megastar Juan Gabriel.
The network has secured the exclusive US rights for Sila, the Turkish novela. “Turkish novelas are a phenomenon among viewers all over the world right now, especially among Latino audiences,” said Jose Ramos, president of WAPA Television.
“Sila has all of the elements that viewers want in a novela: love triangles, family drama, ultimate betrayal and shocking twists. We are proud to be at the forefront of the Turkish novela craze in the US with this exclusive premiere and are confident this will be one of this fall’s must-see novelas.”
WAPA America, which airs more than 30 hours a week of live, original news from the station’s award-winning newscast, is planning extensive political coverage leading up to this year’s historic presidential elections, which will have an enormous impact on Puerto Rico as the commonwealth undergoes a profound constitutional and fiscal crisis. Viewers will be able to enjoy first-hand coverage from the WAPA news team, which will be reporting live updates on the election cycle from key US Hispanic cities like New York, Washington DC, Chicago and Orlando.
“The candidate who prevails in this election cycle will have a tremendous impact on the future of Puerto Rico,” said Ramos. “As the second-largest Hispanic group in the United States, Puerto Ricans will be more interested than ever in this year’s presidential election, and WAPA America is the only station bringing them news tailor-made for them.”
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